Cumber Crunch

Cumber Crunch is a cucumber salad brand that delivers crisp, refreshing, and flavour-packed salads straight to your table. From zesty classics to bold, innovative pairings, they cater to a variety of tastes, ensuring there’s a fresh and satisfying bite for everyone. Their dedication to vibrant, wholesome ingredients is reflected in every crunchy forkful, making healthy eating a delicious and invigorating experience. With a commitment to freshness and flavour, Cumber Crunch is redefining the way people enjoy salads—bringing a burst of crispness to every meal.

Project Goal: Develop a fresh and distinctive visual identity for Cumber Crunch that embodies its crisp, clean, and invigorating personality. Create a brand strategy that sets it apart from competitors by designing a look that is modern, refreshing, and engaging while staying true to its essence.